Get Your Products in Retail Stores
Learn new strategies for getting your products into retail shops.
This on-demand program will give you life-time access to all of the workshop content, so you can participate on your own schedule.
You’ve created an amazing product and your business is bursting at the seams with customer orders! You are ready to take it to the next level and finally get your product on the shelves of retailers. But there’s just one problem: You’re not sure how to get your products into retail outlets.
If you’re ready to expand your wholesale business, you’re in the right place! During this three-day live online workshop, you’ll gain powerful insights from three wholesale experts who’ve helped thousands of makers get their products into retail stores. Plus, you’ll discover valuable tools and strategies for creating a clear plan for your products.
You will learn how to:
– Identify and pitch the right stores for your brand, and how to successfully get your products purchased by retailers
– Develop marketing materials for your products to share with retailers, including a selling sheet to interest buyers
– Perfect your sales pitch, secure meetings with retailers, and “seal” the deal
– Establish relationships with retail buyers as a new vendor
– Utilize trade shows to attract wholesale clients
Meet the Instructors:
Beth Snyder is a life long crafty entrepreneur. It all started with a pyramid scheme to sell friendship bracelets in 4th grade that ended in the principal’s office! She is now one of the founders of 1canoe2, an illustration company that designs stationery and gift products.
You can find 1canoe2 goods in Anthropologie, Paper Source, and over 1000 retail shops world wide.
Giselle Gyalzen is the owner of Rare Device and with the support of her husband and the help of her wonderful staff, she successfully runs both Rare Device stores. She moved to San Francisco from the Philippines 19 years ago. She bought Rare Device from the store’s previous owners Rena Tom and Lisa Congdon in 2011.
Ashley Gardner Founded Printable Wisdom in the summer of 2012. They focus on creating typographic and hand-lettered designs that turn words into works of art. They have built an active online community around their products, which are now carried in retail shops around the world.
Session One: Getting Your Product Into Retail Shops (an intro)
With Ashley Gardner, Creative Director and Owner, Printable Wisdom
From Etsy to Nordstrom, Ashley Gardner along with her husband, Daniel Gardner, has transformed Printable Wisdom into a product that is sold in retail shops around the world, both big and small. Ashley has learned first-hand what it takes to get a product into stores, and will share her best tips for identifying the right retailer for your product.
Session Two: Positioning Your Brand and Crafting a Winning Pitch
With Beth Snyder, Owner, 1canoe2
What started as two friends with some very big dreams, 1canoe2 is an illustration and stationery company inspired by their rural surroundings. Today, 1canoe2 products can be found in over 1000 retail locations worldwide, and Beth is a proven expert at helping people get their products into retail stores. During this session, Beth will share what it takes to create the perfect pitch that will get your products noticed by buyers.
Session Three: An Inside Look at Selling to Retail Buyers
With Giselle Gyalzen, Owner, Rare Device
Selling whimsical and lovely handmade items from all over the world, Giselle Gyalzen buys products from a variety of makers to sell in her store, Rare Device, which is located in San Francisco. You’ll hear Giselle’s unique perspective as a shop owner of what it’s like to purchase from vendors and learn her best tips for getting products featured in stores.
3 Recorded Sessions
Our recorded workshop sessions allow you to work through this entire program on your own schedule, and our private Facebook group will give you a chance to connect with the other participants.
3 Daily Lessons
Each session includes a daily lesson packed with resources to help you put everything you learn into action.
All of the content is packaged into a downloadable comprehensive workbook that will give you lifetime access to the recorded workshop content.
How does it work?
How does it work? You will get a downloadble PDF that will give you access to all of workshop content. This on-demand workshop includes access to three recorded sessions with our instructor Each session includes an hour-long video, downloadble worksheets and other free resources. You will also get access to an exclusive facebook group which will connect you with 200+ artists who are building the same type of business as you are.
What if I don’t like the workshop?
We want everyone to leave 100% happy. Let us know if you are not totally satisfied with the workshop, and we will give you a complete refund.
Who’s this workshop for?
This workshop is for creatives who want to build a business around their passion.
Who created this workshop?
This course was created by Beth Snyder, Giselle Gyalzen, and Ashley Gardner in partnership with Modern Thrive.
What if I’m just starting out?
This workshop was designed for creatives at all levels. This workshop will help you find the path to building a business around your passion. (regardless of where you are in the journey)
Got another question?
Email us: email@example.com